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I am my brand : how to build your brand without apology / Kubi Springer.

Catalogue Information
Field name Details
Record Number 820911
ISBN 9781472974396 (paperback)
Author Springer, Kubi author.
Title I am my brand : how to build your brand without apology / Kubi Springer.
Publisher/Date London : Bloomsbury Business, 2020.
©2020
Pagination etc. xvii, 282 pages : illustrations ; 24 cm.
Summary Note A toolkit for personal brand success. Featuring dynamic female brand builders from around the world, the book is a tapestry of personal brand advice interwoven with storytelling and support that offers a practical guide for female entrepreneurs, freelancers and executives. It explores the techniques used by different women across cultures to build their personal brand, as well as the challenges they faced and their paths to overcoming them. Focused on the skills needed to succeed, their stories - coupled with the author's expertise - will support readers on their own journey to brand success and self-empowerment in work and life. Written in a down-to-earth style, with light entertainment and real-life anecdotes, providing insights into how to create, package and grow your personal brand. I am my brand is a testament to the power of being a woman and illustrates what it takes to build a powerful female brand in today's male dominated business world.
Subject Success in business
Business names
Self-realization in women
Women -- Vocational guidance
Businesswomen
Shelf Location 650.1082 SPRI
Catalogue Information 820911 Beginning of record . Catalogue Information 820911 Top of page .